An Unbiased View of automotive research
An Unbiased View of automotive research
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Founded in 1975, IMR conducts syndicated and proprietary market research studies that target the automotive industry such as the automotive aftermarket, significant obligation and fleet segments. IMR’s research portfolio and …
GM, Nvidia to companion on AI tech for factories and following-gen motor vehicles The automaker will Make automobiles on Nvidia’s Drive AGX System to speed up development plus the deployment of autonomous driving engineering at scale.
But slowing EV desire as well as a second Trump administration, pose the dilemma: Are these initiatives on the right track, or have automakers been forced to pivot?
An report from A take a look at 2025: Where 5 major vehicle producing assignments stand Slower EV adoption as well as a new Trump administration have automakers seeking larger versatility for many of their major U.S. investments.
IMR not too long ago spoke with the individual most responsible for producing sections purchasing choices at 500 impartial automotive maintenance shops. Our aim was to know their use and perceptions of private …
A deep and complete knowledge of what motivates and influences your installer customers is The real key to creating brand loyalty – and generating smarter business choices.
As much more China-centered automakers launch new electrified, connected and program-based mostly vehicles which have been desirable to tech-savvy vehicle potential buyers, it could further erode the market share of global legacy automakers.
In addition to pure EVs, hybrid autos continue on to account for a developing share of full car income, and automakers are responding While using the launch of new types. On the other hand, although falling battery fees have manufactured some EVs additional affordable, buy intent remained mainly unchanged in 2024, As outlined by Deloitte data.
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Just like experience Manage merchandise for Asian motor vehicles, independent fix stores make the WD their most well-liked preference when it comes to buying trip Handle areas for European autos. Based on …
Generative AI, with its functionality to deliver new info, will make a substantial influence on the R&D method during the click here automotive industry. According to the 2024 McKinsey study, specifications engineering, software package testing and validation, and merchandise design and optimization are the most well-liked parts of experimentation.
Detect The true secret purchase segments of aftermarket parts and products and services at Earlier unreachable levels of granularity.
By determining the features, behaviors, views and viewpoints of DIYers in this manner, IMR’s DIY Buyer Final decision System study provides beneficial marketplace details to our consumers, providing them a competitive edge inside the marketplace.
But with ongoing selling price wars and developing EV product sales in China by domestic models, overseas automakers are struggling with fierce Levels of competition and an uphill battle to keep up their sector share.